DOUBLE INTERNATIONAL CERTIFICATION

  • CENTRUM Business School
  • EADA Business School

ADVANTAGES

  • Option to third certification
  • Modern and Comprehensive Curriculum
  • International First Level Networking


International Business Diploma in Sales Management is an international program designed to EADA Business School oriented executives like you, who seek advanced knowledge of global sales tools for their teams. Thanks to this knowledge, you’ll manage successful groups and will handle modern techniques solvency.

International Certification Dual Simultaneous:

  • Diplomatura de Estudio Internacional Empresarial en Dirección de Ventas, granted by CENTRUM PUCP Business School.
  • Programa Avanzado Internacional en Gestión de Dirección de Ventas, awarded by EADA Business School.

CENTRUM PUCP may make changes in the curriculum, or sequence of courses teachers, according to its policy of continuous improvement. Failure to comply with the required quorum CENTRUM PUCP reserves the right to postpone the start of courses and programs.

SCHEDULES

STARTING

 

INVESTMENT

WEEKLY 8 classroom months
From 19:00 to 22:30
EADA Business School Online Course
2021
S/. 16,500    

CERTIFICATIONS

  • Diplomatura de Estudio Internacional Empresarial en Dirección de Ventas, granted by CENTRUM PUCP Business School.
  • Programa Avanzado Internacional en Gestión de Dirección de Ventas, awarded by EADA Business School.
  • Third Optional Certification: Programa Avanzado Internacional en Innovación y Emprendimiento, awarded by EADA Business School (Optional studies trip Barcelona, ​​Spain)

SPOOC COURSE

SPOOC Course in Ethics and Corporate Social Responsibility by our Director General, Dr. Percy Marquina, this course is free, optional and complementary to professional specialization; the course will provide the knowledge and effective application of techniques and tools that facilitate the relationship with stakeholders and allow them to move from theory to practice, with a view to their strategic management for the achievement of ethical and sustainable development.

POSITION IN RANKINGS

  • # 78 in the world in Executive Education Open, Financial Times 2019.
  • EADA Business School, # 24 among the top 80 business schools in Europe, Financial Times 2015.

See Ranking

AIMED AT

  • Executives with one or more years of experience in managing sales teams in large and medium-sized enterprises.
  • Persons performing tasks related to sales who wish to complete their knowledge.

OBJECTIVES

  • Lead the participants to knows, design and implement modern and successful strategies.
  • Plan and develop negotiations with the win-win approach.
  • Manage various types of client portfolios

PROFESSORS AND METHOD

This program is developed with a theoretical and practical methodology, which focuses on strengthening your skills in sales management through case discussion and teamwork in the classroom. The dynamics of the sessions is flexible and participatory, by expert teachers.

FINANCING

CENTRUM PUCP and direct with interest.

Learn more about financing>

MODALITY

Real Time Online Classes

MEMBERSHIPS

CENTRUM PUCP is a member of UNICON. UNICON members are global benchmark for Executive Education.

CONTACT US

Karen Peña
kpenar@pucp.edu.pe
(511) 626-7167

Beatriz Gagliardi
bgagliardi@pucp.edu.pe
(511) 626-7103

Carolina Elias
Executive.centrum@pucp.edu.pe
(511) 626-7168

Ivette Miranda
centrum.altadireccion@pucp.edu.pe
(511) 626-7120

Corporate WhatsApp 
959-179-180

These are the advantages of following the International Business Diploma in Sales Management with CENTRUM PUCP and EADA Business School:

  • International Certification Dual Simultaneous:
    • Diplomatura de Estudio Internacional Empresarial en Dirección de Ventas,granted by CENTRUM PUCP Business School.
    • Programa Avanzado Internacional en Gestión de Dirección de Ventas, awarded by EADA Business School.
  • Third Optional Certification: Programa Avanzado Internacional en Innovación y Emprendimiento, awarded by EADA Business School (Optional studies trip Barcelona, ​​Spain)
  • SPOOC* Online Course: Ethics and Corporate Social Responsibility, taught by Dr. Percy Marquina, Director General of CENTRUM PUCP. The course is optional and at no additional cost.
  • Online course with EADA Business School of Spain (EADA).
  • You will receive a strong academic and practical training, which will hone your skills in sales management.
  • Have the backing of a top school in Latin America and the only one in Peru with Triple Crown academic and EADA Business School located in the top 25 of the best business schools in Europe
  • You will be guided by national and international teachers of high academic level, expertise in business and great personal qualities.
  • The most modern and comprehensive curriculum structure ensures the level of depth you require.
  • You can improve your networking to belong to a community that brings together the best professionals.
  • You will have an email account, access to the Virtual Campus and supplementary course material.

International Business Diploma in Sales Management comprises three modules, in which basic and advanced concepts are developed in sales. To approve the program, you must successfully complete the courses in CENTRUM PUCP and EADA Business School.

CENTRUM PUCP may make changes in the curriculum, or sequence of courses teachers, according to its policy of continuous improvement. Failure to comply with the required quorum CENTRUM PUCP reserves the right to postpone the start of courses and programs.

  • MODULE I

    • Sales Management and Trade Policy
      The course presents from a strategic perspective, knowledge and key to developing a sales plan based on sales policies established by management, through specific strategies, indicators and sales prospecting, presentation, negotiation, closing practical tools and after sales for customer loyalty. The learning objectives are achieved through the development, session to session, a sales plan. In this way, the student is familiar with the knowledge and skills needed to develop this task in the organizational context of their own business. The participant will present the progress of their work in workshop sessions, receiving feedback from the teacher and other students.
    • Financial Tools for Sales
      In this course, the concepts and short-term financial tools necessary for the commercial area of a company, so as to contribute to decision-making and contribute to the achievement of business objectives will be developed. The main concepts and tools for proper analysis, planning and control of key variables related to their function will be provided. The various decisions of the commercial area and its impact on the finance company and in setting incentives, rewards and remuneration modes commercial staff will be reviewed. He will address the techniques, tools and management models to measure the profitability of the resources invested and the value created in the company.
    • Marketing strategies and Business Intelligence
      Marketing is a process by which the company creates value and consumer satisfaction in a cost effective way for everyone. This orientation is valid in any market situation, especially in a context of increasingly rapid change, with increased competition and increasingly informed and demanding customers innovation, such as the modern globalized world. This is a course on the analysis and formulation of marketing strategies based on business intelligence to be executed on a daily basis in the company to be well informed of what is happening in the market and is focused on developing skills identifying problems, adequate qualitative and quantitative analysis, for developing marketing strategies as a basis for effective sales plan,
  • MODULE II

    • Coaching and Training Sales Force
      In these times when concerns of business is to increase sales in a highly competitive market, having a sales force appropriately trained and motivated is a fundamental requirement to achieve business goals both short and long term. The course gives students the guidelines for developing improvement processes in the sales force, from the identification of the strengths of individuals, on the basis of dialogue processes and support for reflection and self-discovery courses of action professional improvement. The course allows the student to identify the role of training in building an effective team, needs training its staff, identify the characteristics that make them successful training programs for adults, then raise strategies to close the gaps through various training methods. With this course, the student will have a very human vision, non-metallized, motivation can design and develop professional presentations to clients with clear focus on benefits, achieving impact, credibility and highlighting the advantages of their proposals.
    • Sales Channels and Trade Marketing
      In such demanding and global markets like these, trade efficiency may represent a clear competitive advantage and sales management acquires a strategic dimension far-reaching, ultimately, a critical success factor. Therefore, sales management must design a marketing strategy senior management, aligned to the Plan of Marketing of the company and of course, keep consistency with the four phases of the cycle Value: Identify, create, deliver, to hold. All available sales channels and the importance of trade marketing and management strategy distributors and outlets will be analyzed.
    • Digital strategy & E-Commerce (EADA Business School)
      Internet and new technologies have changed our lives and the way companies do business. Consumers are increasingly better informed. Knowing the challenges and opportunities offered by this new digital medium has become for companies to achieve a necessity to be competitive, achieving attract and retain customers that are much more demanding than before. The new tools that the Internet provides sales professionals facilitate “dialogue” with the client, allowing you to better understand your needs and thereby open up new opportunities to customize the offer and sale, managing to meet and exceed their expectations. The impact of mobile telephony will be studied, social networking, web.
  • MODULE III

    • Professional negotiations
      Sales previously successfully closed if there is a good bargain with customers. The course covers the theory and practice necessary for the professional handling of negotiations, and in particular its application in sales. Thus the basic negotiation techniques are developed, and participants are trained in developing the skills needed to support negotiation processes through constant practice applications and cases.
    • Key Account Management, Customer Loyalty and Sales B2B
      New business opportunities are generated to the extent that we achieve a thorough understanding of the needs and strategies of our key customers and how to align them with the objectives of our company. It is vitally important to focus on the recruitment, retention and customer loyalty, all while ensuring business continuity. In this context it is necessary to understand two fundamental issues such as: the strategic approach to key account management and customer loyalty in sales to final consumers (B2C) and sales business to business (B2B), providing quality and service excellence that differentiates our company from its competitors in the market.

We invite you to participate in the Online SPOOC Course*: 
Ethics and Corporate Social Responsibility, dictated by Dr. Percy Marquina, Director General of CENTRUM PUCP.
The course is optional and at no additional cost.
* SPOOC: Specific Private Online Oriented Course

SPOOC: Ethics and Corporate Social Responsibility

Dr. Percy Marquina
General Manager of CENTRUM PUCP
Researcher / Professor
Distinguished for academic excellence and intellectual production
Read more

 

Summary of the Course:

The company’s role in sustainable development is based on achieving successful results in the economic, environmental and social fields. The relationship of the company with its various stakeholders is essential to achieve these results, with the proper management being that allows the company to grow the business in harmony with the environment and the society in which the company interacts.

The strategic implementation of Corporate Social Responsibility requires the knowledge and effective application of techniques and tools that facilitate the relationship with stakeholders and allow the entrepreneur to move from theory to practice with ethical and sustainable results.

In this context, the course seeks that the participant know the main aspects in the management of relations with his stakeholders with a view to their strategic management for the achievement of ethical and sustainable development.

Enter the course here

The EADA Business School (EADA) is one of the most prestigious graduate school of Spain. Founded in 1957 in Barcelona, ​​it has trained more than 120,000 participants from over 50 countries, which demonstrates its level of innovation and prestige. EADA has been considered by Financial Times as the 24th among the top 80 business schools in Europe, Financial Times 2015.

Conditions of the international course online

  • The program fee includes academic classes and online course materials.
  • Classes will be held once a week from 7:30 a.m. to 9:00 a.m., for 4 consecutive weeks.

The admission process to the International Business Diploma in Sales Management is open all year. Your application is processed in approximately two weeks, provided you meet with attached documents requesting the Admissions Office.

Requirements

  • One or more years of experience in executive or corporate positions

Documents required for registration

  • Fill the Registration Form: Start Enrollment
  • Copy of National Identity – ID card (both sides), or Foreigner’s Card or passport if foreign applicants.
  • Curriculum Vite not documented and scanned photo (passport size not less than 300 dpi resolution, with suit and tie, white background). Download

Documents required for your application

Terms

Prices and conditions of the program are subject to change.

The cost of the program includes:

  • CENTRUM PUCP emission Diploma and Certificate EADA Business School

The program cost does not include:

  • Issuing certificates, certificates of notes, curriculum and academic participation, or other

Documents reception

Send your documents or ask for more information:

Karen Peña
kpenar@pucp.edu.pe
(511) 626-7167

Beatriz Gagliardi
bgagliardi@pucp.edu.pe
(511) 626-7103

Carolina Elias
Executive.centrum@pucp.edu.pe
(511) 626-7168

Ivette Miranda
centrum.altadireccion@pucp.edu.pe
(511) 626-7120

Corporate WhatsApp 
959-179-180

Achieving studies CENTRUM PUCP Business School is a very important personal decision that involves evaluating, known and accepted, among others, academic, economic, administrative and disciplinary conditions to be met throughout their period of studies, the degree of commitment and dedication necessary to successfully complete this great professional project. That is why, it is necessary to know the content of the following standards as well as take into account its importance, before starting the admission process. With the start of the admissions process, you acknowledge and accept this standard, and that from that moment can not be alleged ignorance of it.

Karen Peña
kpenar@pucp.edu.pe
(511) 626-7167

Beatriz Gagliardi
bgagliardi@pucp.edu.pe
(511) 626-7103

Carolina Elias
Executive.centrum@pucp.edu.pe
(511) 626-7168

Ivette Miranda
centrum.altadireccion@pucp.edu.pe
(511) 626-7120

Corporate WhatsApp 
959-179-180

DIRECTOR OF THE PROGRAM

Clara Rosselló

Professor Rosselló is a Master of Business Administration in General and Strategic Management, Maastricht School of Management, The Netherlands. Master in Strategic Business Administration, Pontifical Catholic University of Peru. B.A. in Graphic Arts, Pontifical Catholic University of Peru. She has international certifications among which stand out: CPCL Harvard Business School, Boston, USA; International Master in Leadership EADA Business School, Barcelona, Spain; Executive Program Customer Experience IE Business School, Madrid, Spain; International Program for Board Members EADA Business School, Barcelona, Spain. To date she is a member of the “Steering Committee” of the EFMD Americas Conference 2019-2021.

She has been Corporate Image Manager of Unique-Yanbal International for Ecuador, Colombia, Peru, Bolivia, Mexico and USA; Marketing Manager of Unique-Peru. He is currently Chairman of the Board of Directors of Comacsa, a leading non-metallic mining company in Peru, and a board member of Fundición Americana S.A. She is a specialist in Corporate Image, Marketing Management, Business Communication and Strategic Planning.