DEGREES AND CERTIFICATIONS
Professor Beke holds a Master’s Degree in Administration, Universidad del Pacífico, and an undergraduate degree in Sociology, Universidad Católica del Uruguay.
Professor Beke has been as a Marketing Accounts Manager and Communications Manager at Ipsos Peru. She has been Project Director and has led the Health and Personal Care business unit at Equipos Mori in Uruguay. Moreover, she has led the Consumer Understanding Division at Equipos Mori in Bolivia.
She currently is the Marketing Director at IPSOS Peru, and Professor at CENTRUM PUCP Business School.